aI think you know already that I want to discuss the representation for your alarm clocks.
想必你已知道，我想和你商谈你方闹钟的代理问题。
bYes, Mr. Bergerson. You mentioned that in your letter. To tell you the truth, your proposal surprised us.
是的，博格森先生，你在信中有提到。说实话，你方的建议使我们有些意外。
aIs that so? Anyhow I want to go over the details with you in person, so you can give my suggestion thorough consideration. Our firm specializes in this line of business. We have six sales representatives, who are on the road all the time, covering the whole of the European market.
aYes, we specialize in handling clocks and watches of all sorts. We have well established channels of distribution and we canvass the retailers direct, without any middlemen.
对，我们专营各类钟表。我们有良好的销售渠道，不通过任何中间商直接向零售商推销。
bDo you keep a stock of these things?
你们有库存吗？
aIn some cases, such as the wristwatches, which always have a steady market, we keep a stock in London and act as distributors as well as agents. Generally, however, we pass on the orders of our clients to the manufacturers for supply. We are paid for our service, of course.
aYes, our commission is very reasonable. We usually get a 10% commission of the amount on every deal.
对，我们的佣金很合理。通常我们取得的佣金是每笔成交额的10%。
bOur agents in other areas usually get a 3-5% commission.
我们其他地区的代理商通常拿到百分之三到五的佣金。
aThe European market is not familiar with your products. You have competitors from Japan and other continental countries. At the beginning of our campaign, there is sales resistance to overcome, we must send out salesmen to do a lot of traveling and spend a considerable amount of money on advertising in news- papers and TV programs. A 10% commission will not leave us much.
bAccording to your estimate, what is the maximum annual turn- over you can fulfill, in round figures, of course?
据你估计，你能完成总的年销售量是多少？当然讲个整数就行了。
aWe will always do our utmost to enlarge the business, as our remuneration increases with the turnover, but we will not guar- antee anything, at least not to begin with.
bWe appreciate very much your intention to push the sale of our products. But our suggestion to you, Mr. Bergerson, as a preliminary step, is to do a little research into the market……
bMr. Bergerson, you leave us no alternative. We can not give you an exclusive agency of the whole European market without having the slightest idea of your possible annual marketing turnover. Besides our price is worked out according to the costing. A 10% commission means an increase in our price. We must have the reaction of the buyers in this respect.
aOh, that's just too bad. I intended to make great efforts in selling your products.
那太糟糕了，我本想努力推销你们的产品。
bWell, we can still carry on our business relationship without the agreement. To start the ball rolling, we will provide you with price lists, catalogues and some samples. Only when you have a thorough knowledge of the marketing possibilities of our products, can we then discuss further details.
正在载入内容......
