评论
打印
2. Do your research.
2.做好研究。
Just as a diplomat would learn about a culture's customs before a visit, learn as much as you can before you try to connect with a customer, peer, or potential partner. Learn what they value, how they behave, what their long-term interests are, and what they need or want.
就像一个外交家会在出访前研究好该国的文化一样，当你要和一位客户、同僚或是潜在的伙伴联系时，你也要尽可能地做好研究。要知道他们的价值观，行为准则，长期兴趣以及他们需要什么，想要什么。
Use that knowledge to help you craft your message or product, address specific needs, and show that you understand their values.
利用这些知识来构造你的语言和产品，处理特殊需求，并向他们表明，你了解他们的价值观。
