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BEC中级真题第4辑精听:Test1-Part One(2)

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Man: Hi, Julie, it's Mike, with the information you asked for.[qh]
男:你好朱莉,我是迈克,关于你询问的一些信息。[qh]
Webster's press conference has just finished, and this is what the new Managing Director said about their plans.[qh]
韦伯斯特的新闻发布会刚结束,这是新任总经理关于他们计划的意见。[qh]
They've built up healthy profits, which they'll spend on opening new outlets over the next five years.[qh]
他们已经对合理利润进行增强,在未来五年,他们将把这一利润用于开设新的专卖店。[qh]
Next, he admitted that they're concerned about their product image,[qh]
然后他承认他们担心他们的产品形象,[qh]
so they've established the new post of Brand Executive reporting to the Marketing Director.[qh]
所以他们开设了新的品牌专员岗位,品牌专员向市场总监汇报工作。[qh]
They want someone with fresh ideas, who'll make a big difference.[qh]
他们希望那些提出新想法的人可以起到大的作用。[qh]
Thirdly, since Webster was taken over by the Chilcott Group, they've made savings by centralising logistics,[qh]
第三点,自奇尔科特集团接管韦伯斯特以来,他们通过把物流集中起来的方式节省了开支,[qh]
and they'll now apply that process to purchasing.[qh]
并且他们现在将把这种方法运用到采购之中。[qh]
They've examined the feasibility of centralisiting property operations, but decided against it, at least in the short term.[qh]
他们对资产运营集中化的可行性进行了检测,但是决定不这么做,至少短期内不会。[qh]
And finally, they plan to increase spending per customer by starting a loyalty card.[qh]
最后,他们计划开通优惠卡增加每位顾客的消费。[qh]
Experience in the rest of the Chilcott Group shows that customers who join schemes like this spend a third more than other customers.[qh]
根据奇尔科特集团的经验来看,加入类似计划的客户的支出是其他客户的三分之一多一点。[qh]
OK, that's all, Julie. Hope it's clear.[qh]
就这样啦。希望我讲清楚了。[qh]

重点单词   查看全部解释    
concerned [kən'sə:nd]

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adj. 担忧的,关心的

 
loyalty ['lɔiəlti]

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n. 忠诚,忠心

联想记忆
executive [ig'zekjutiv]

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adj. 行政的,决策的,经营的,[计算机]执行指令

 
logistics [ləu'dʒistiks]

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n. 后勤学,运筹学,物流

联想记忆
property ['prɔpəti]

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n. 财产,所有物,性质,地产,道具

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director [di'rektə, dai'rektə]

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n. 董事,经理,主管,指导者,导演

 
conference ['kɔnfərəns]

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n. 会议,会谈,讨论会,协商会

联想记忆
brand [brænd]

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n. 商标,牌子,烙印,标记
vt. 打烙印,

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established [is'tæbliʃt]

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adj. 已被确认的,确定的,建立的,制定的 动词est

 

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