So it seems everybody is doing Liu Genghong workouts these days.

The singer/online fitness coach even earned himself a new nickname “the next Li Jiaqi in fitness live stream” after raking in more than 10 million followers in less than a week, while just a few months ago if not weeks ago, he was still a struggling celebrity trying to find his way in livestreaming eCommerce.

So, from lukewarm reception to overnight sensation, what did he do right?

First and foremost, passion which leads to confidence and professionalism. A lot of people would argue that he’s doing this for money. Yes, fame and fortune is always a big factor and no one is denying that. But that alone could only get you a few miles down the road.For someone to get this far, it has to come within, inner drive, which comesfrom his passion and love towards fitness over the years.

Secondly, sense of humor which certainly helps him build a good rapport with his followers. A good sense of humor comesfrom someone who feels confident and comfortable with themself. It gives people a good laugh, sweetens the relationships with your followers and put them at ease.

Last but not the least, a bit of luck.He is the right person at the right place at the right time. With tens of millions of people locked down at their home in China due to strict COVID policies, he couldn’t find a better time to rise to fame.